Saturday, March 1, 2008

UPDATE ON THE SURVEY/GIVEAWAY!!!

OK, I had a mean case of the flu and I was in bed for a week and 1/2 so here are the new dates for the survey and free gifts:

  • They are ready, they just need to be typed and sent out so, they'll be sent out today, March 1, 2008.
  • The earlybird bonuses are available if you get the completed survey back to me by Tuesday, March 3 at midnight (technically, Wednesday)
  • The deadline to subscribe is Saturday, March 8.
  • The final deadline for all surveys is Monday, March 10 by midnight.
Sound good?

Cool. Thanks in advance for your feedback.

Tuesday, February 19, 2008

Attention Online Business Builders: Fill Out A Survey And Get Free Internet Marketing/ Web 2.0 Marketing Products+Free Website Contest!

Urgent! Don't Skip This One, There's Free Stuff For You AND A Cool Contest!

I have a very important favor to ask you and if you're willing to participate in a little research I need to accomplish in order to give you exactly what you want and need to continue to grow or properly prepare your online business, I will compile a robust package of free materials full of relevant knowledge as a thank you gift.

You may or may not be aware of the steadily increasing number of places online where I hang my hat. I also have several newsletters available depending on interest as well. The biggest challenge I'm faced with, since I finally got the time to get my Wordpress blog with it's own domain name up and running, is my poor neglected blog collection over at Blogger.com. At the time, I felt the need to separate due to the conflict of affiliate marketers and network marketers that exists sometimes.

It's silly, really, because you can do both.

I started out as an affiliate marketer which was great but no residual income. I wasn't really looking for a network marketing opportunity when something too good fell in my lap. I immediately saw potential to use the network marketing product itself to do great things with my affiliate sites.

Nowadays, I am much more active promoting my network marketing product and opportunity just because I have set up my "Web 2.0 Empire" in such a way that, while I am busy with the web social marketing blueprint (I can't wait to give away the 5 copies to the lucky subscribers) I automatically have leads generating pretty much on autopilot every day.

The thing is, I honestly feel that the web 2.0 empire content would benefit my other subscribers, especially those just starting out.

You see, in both affiliate marketing and network marketing terms, this method of creating a "trail of breadcrumbs" all over the Internet leading back to YOU is going to help you in so many ways and jump start a lot of the momentum building in much less time than it usually takes.

What I need from you, in return for a big fat pile of ebooks (I only pass on things that I have personally read myself and found useful) of which a lot of what I have for you is resale rights I've purchased to give to my subscribers and not just a bunch of junk I got for free, is this:

I would like you to answer some questions for me so that I can better understand where my readers are at so that I can deliver the most appropriate content to you.

Remember, the web social newsletter subscribers are actually receiving portions of what is going to be part of the package when the "How To Build Your Web 2.0 Empire: Complete Step By Step Blueprint" is finished.

I want this product to be blow your mind awesome. It's either all or nothing with me. While I work on this project, I don't want any of my subscribers other than the web social to be missing out on this marketing goldmine wide open and ready for you to embrace, master, and let it blow your doors right off when you see what can happen.

But I also want to be sure that I'm still providing what everyone wants and needs.

I would really like to add some categories to my web 2.0 empire blog for affiliate marketing and network marketing as social media relates to them respectively. In other words, consolidate and let go of one or 2 of the blogger blogs.

See, this is something that every single one of you can do regardless of technical skills (I have video screen captures for anything even a little tricky. I promise I'll never become "too cool" that I forget what it was like to be a newbie who didn't know what HTML meant) and it can be done at your own pace. I'll even help you guys out (more on this later).

If you still need more incentive to fill out a short survey for me in exchange for a pile of free stuff, I'd like to make this into a little contest.

In order to build your Web 2.0 Empire, it is recommended that you have a well-built, informative website at the center of it all. This is your online "store" or your "headquarters" at the heart of your business development structure. You can use a blog instead but a blog is meant to be a more personality revealing thing and a blog can really be an SEO powerhouse for a website.

Now, I'm not talking about your company website if you're a network marketer or one of those free promo sites you can get. I mean content, structure, and listbuilder/leads generation machine.

If any of my subscribers (if you aren't a subscriber yet and happen to find yourself here, feel free to join the fun. You can subscribe to the web 2.0 marketing email course, answer the questions, and you're in) who:

  • Have a theme idea or legitimate product and opportunity
  • A genuine interest and determination to build a business online
  • A willingness to put forth the effort
  • The desire to learn and put what is learned into action
...BUT, do not yet have a website because they don't know how to build it, I will personally either build a simple yet effective website for you or I will bring you to my private online meeting room where you can see screenshots and share files with one another and walk you through it. It's your choice.

I've already stated that I would build home base websites for new members to my network marketing team as well, provided they show willingness to really work.

I love to help people more than anything however, I will not tolerate anyone trying to waste my time. I am extremely busy but I do have students that I am available to daily and presently, I have room for some new ones.

So, in order to be considered to win the one on one tutoring or have a website built for you, you need to of course complete the survey here and secondly, you need to call me directly so that I can ask you some questions and get a firm grasp on your intentions and goals. You can find my contact information here.

Just to be perfectly clear, EVERYONE who fills out the survey gets the free ebook package (I may even throw in a few videos if your answers are thoughtful and thorough) as long as you're subscribed.

Onward to the survey!

Anyone subscribed already or anytime before 02/26/2008, one week from today, will be receiving the survey in their email. You will have until 02/30/2008 to get them back to me completed as best you can. As soon as I examine the results, I will compile the ebook package according to majority demand for topics to include. Same deadlines for the website contest as well so don't be shy, give me a call!

Early bird bonus!!!

In order to encourage less chance of a last minute flood of surveys and a giant pile of work at once, if you can get me those surveys on or before this Friday, Feb. 22, 2008, at 12 midnight EST-I will give you an extra bonus:
  • I will do individual feature posts for all the early bird survey people and feature your website including a brief synopsis of what you're about and I'll submit those posts to all of the social bookmarking sites that I use.
  • I will do 3 free 1 hour training sessions with you, whenever your schedule permits, where you can ask me about whatever you're struggling with.
  • You will be entered a second time into the drawing for one of the 5 free "Web 2.0 Empire Course" which will be distributed right before official release.
Thanks in advance to all who participate and I look forward to working with some of you individually.

Wednesday, January 30, 2008

Affiliate Marketing – Highly Cost Effective, Highly Efficient

The Internet has fast become an efficient and trusted way for companies to market and sell their product. One of the reasons for this has been the rise of “Affiliate Marketing” - which is when a website directs traffic to itself through various traffic generation techniques. Affiliate marketing either pays the affiliate through a pay-per-lead program (the affiliate receives money every time an lead comes to the merchant's website) or a pay-per-sale program (the affiliate receives commission every time a posted advert on their site generates an actual sale or subscription.) Generally, the pay-per-sale program is the tried and trusted form of affiliate marketing used.


Affiliate marketing began just four years after the world wide web was launched, originally popularized by well known companies such as Clickbank or Amazon.com. Google’s Adsense is also a very well known type of affiliate marketing, but is not really considered as true affiliate marketing as the adverts usually centers around the theme of the website they are displayed (known more as contextual advertising.) Google does not also directly sell a specific product, but generates money in other ways.

Affiliate marketing is highly cost-effective, and in effect costs both the advertiser and the affiliate nothing, while having the potential of bringing in a very large form of income for both parties. While pay per click (or cost-per-click) mentioned above can present a risk to the advertiser, the cost-per-sale (CPS) system has very little or no risk at all for both parties, and is therefore preferred.

Monday, January 21, 2008

Article Marketing

If you want to really make your article "SELL" then you've got to craft the perfect RESOURCE BOX. This is the "author bio" that is below your article body and it's also known as your "SIG" (short for SIGnature).

Here are the essential items that should be in your RESOURCE BOX:

  • Your Name: You'd be amazed at how many folks forget to include their name in the RESOURCE BOX. Your name and optional title should be the first thing in your resource box.

  • Your Website Address: in valid URL form. Example: http://Your-Company-Name.com/

  • Your Elevator Pitch: This is 1 to 3 sentences that encapsulates the essence of what makes you and your offering unique. Also known as your USP (Unique Selling Proposition).

  • Your Call To Action: You've got them warmed up and now it's time to lead them to BUY from you or visit your website. This is where you "Ask For The Sale." Best to only give (1) specific call to action.

Here are some optional items you could include in your RESOURCE BOX:

  • Your Ezine Subscription Address: While getting your interested visitor to surf your website is nice, capturing their email address can help you begin the confidence/trust process. If you're going to do this strategy, include a URL for your ezine subscription address and do not use an email address for the "join" address.

  • Your Contact Information: Such as your business phone number or how to reach you for interviews or your press/media kit. Keep in mind that article marketing is a timeless strategy and you may not have an easy ability to retract what you put in your article once it hits major distribution.

  • A Free Report: This could also be part of your call to action or your free bonus report that further enhances your credibility as the expert on the topic of your article.

  • Your email autoresponder: I'm not a big fan of this strategy due to the fact that spammers will text-extract your autoresponder address and add it to their spam list. Perhaps this strategy was best for the 1990's and has now run its course.

  • An anchor URL that is related to one keyword or keyword phrase that you want to build SEO strength for. Example: if I wanted to build search engine relevance/strength for the term "Article Marketing," I'd link up that term in my resource box to my website. This is an intermediate to advanced level strategy and should not be abused by over-doing it. Keep it simple.

What NOT to include in your RESOURCE BOX:

  • A listing of every website you own. There is no faster way to dilute your credibility than by posting a half dozen irrelevant URLs that have nothing to do with each other. Best to only post ONE URL that is related to the topic of your article.

  • A listing of every accomplishment you've achieved to date. No one cares. Keep your resource box brief and to the point. Yes, your resource box should be benefit oriented so that the reader finds value in reading it rather than your ego being justified.

  • Advertisements or pitches for products that are not relevant to the topic of your article.

  • Keep the size of your resource box so that it's no larger than 20% of your total article size. Too often I see resource boxes that are 50% of the size of the total article and this is abusive.

Your Perfect Resource Box Conclusion:

The BODY of your article is where you "GIVE" and the RESOURCE BOX is where you get to "TAKE" for your article marketing gift of information. The resource box is the "currency of payment" you receive for giving away your article. Be sure to include your name, website address, your unique selling proposition as briefly as possible and a simple call to action.

About The Author:

Christopher M. Knight invites you to submit your best quality original articles for massive exposure to the high-traffic http://EzineArticles.com/ expert author community. When you submit your articles to EzineArticles.com, your articles will be picked up by ezine publishers who will reprint your articles with your content and links intact giving you traffic surges to help you increase your sales. To submit your article, setup a membership account today: http://EzineArticles.com/submit/

Wednesday, January 16, 2008

Keyword Research Tools For Free.

To add to my6 last post, I wanted to share the free and easy keyword research tools that I use to find my keyword phrases.

First, you want to try to find 3-4 word phrases with high search volume, enough that people are actually looking for them.

Next, you've got to make sure to actually look at the first 10-20 results and see if there is room for improvement. Usually there is.

Try to register your domain with your main keyword phrase within it. If need be, use hyphens, for example http://web-social-marketing.com.

Make a list of a ton of related keyword phrases that you can use interchangeably for anchor text within your content.

Here are the 2 tools I use (in order of importance)

Google Keyword Research Tool
Good Keywords
SEO Book Keyword Research Tool

Now get to researching and don't forget to look at your competition.

Sheree

P.S. If there are plenty of people paying for advertising, you've got a profitable keyword phrase. Also, competition is a great thing.

Click Here To See What To Do Next

Saturday, January 12, 2008

Why is keyword research so important?

Why is keyword research so important?

Well, even if you're doing affiliate marketing, you'll need to find a way to reach your target market. There are so many websites out there peddling their wares that you need to find a niche within a niche in order to find a small group of people who are actively searching for whatever you have to offer.
This is especially true in the world of home business opportunities and information products.

For example, your main keyword cannot be "Home Business" or "Internet Marketing" when you are starting out with your new home business. There are too many big companies out there competing for those keywords who have tons of advertising money and have been around for a while.

Think about your interests and your strengths.

You want your website to reflect on topics that you have researched or learned through experience. Is there something you've always wanted to learn? Something you are an expert on? Something you're really interested in?

Figure out what your going to make your website about and then research the possible keywords you could use. Make sure you check out your competition and see how you could give your target market something different.
Give them something more than they're currently finding on the Internet.
When you're doing your research, don't be afraid to dig really deep and find out what your market wants that they're not already able to find. This is going to be your long term strategy. You want your site to be content filled and resourseful enough that you won't have any trouble getting other webmasters to do link exchanges with you.

Let's do a little brainstorming.

Let's say that you're an affiliate marketer. You need to think like someone who is searching for what you have to offer. Let's say you're selling an information product about starting a home based business. This can be a really hard niche to get noticed in because there are so many information products out there and there are so many affiliate opportunities out there.

So, you can narrow your topic down to your area(s) of expertise.

* Have you tried different methods of running your business without success? make your website about what NOT to do when starting a home based business.
* Are you a techie? Make your website a how to website for the more technical aspects of home business set up.
* Are you a master at creating website design? make your website a how to for home business entrepreneurs who want to have their own website.
* Are you a people person? Get into network marketing and make your website about techniques network marketers can use when prospecting.

Even if your not an expert yet, find a topic that interests you and get to researching it!

If you plan out your business before creating your first website, you'll save a lot of time and money. Whatever it is that you want to do, you'll find plenty of learning resources on the Internet. Just remember to be careful out there.

There are a lot of "companies" selling information that can be found for free on the Internet. I am always adding new free resources for Newbie affiliate marketers, because you are their prime target. Don't forget to subscribe to our newsletter. before you leave here today.

With that said, there are also some really good products out there if you want to learn something in detail. For example, I really wanted my business to get a head start and I found an awesome full course on Internet Marketing (after buying a couple of other 'newbie targeted' products that were junk). I also wanted to get a thorough education on website design and found a great product for that as well. Those are just some examples of things that I wanted to have some know how on and I found it.

There are resources on the Internet for just about any subject you could ever want to learn about. Just be aware of the 'expert competition' that's already out there.

One thing I found when researching the "Home Business" niche is that a lot of people are just parading their opportunities on a website with a good domain name.
If you set out to help people rather than make a quick buck, I promise you that you'll have far greater results.

Lets Start earning.com Search Engine Optimization

Monday, December 31, 2007

7 Surefire Ways To Increase Your Traffic Starting Yesterday

Internet. Business. Profit. To fully integrate all of these words into a successful merging you will need another word. Traffic. Every article you will find about making your site or company successful would always include the importance of generating traffic.

So, we all know that in the core of it all, traffic is the most essential thing to a successful internet based business company. Aside from ensuring that you have a great product to sell, and you have your company’s internal organization well taken core of, it would be time to get to the nitty gritty of things, generating traffic.

If you already have a site and you want think that you're not getting the traffic that you're supposed to be getting, then its time to reconsider. If you are contending in these very competitive business, you should always be a step ahead of your competition, increasing your traffic flow should have been done starting yesterday.

Timing is essential, that’s an old adage known to everyone. But with generating traffic, you should always be on your toes and be a day ahead of everyone. Never think of today and tomorrow as a starting point for making your site traffic laden, it should always have been yesterday.

To help you out in generating more traffic for your site, here are some seven surefire ways to increase your traffic starting from yesterday.

1) Invest in good advertising with search engines

Google’s Adwords and Yahoo’s Overture provide great advertising schemes that are very truly popular and assures great traffic. Although with this surefire way to increase your traffic would cost some money. While some would shy away from spending money to increase traffic, it is imperative in this case to do so because Adwords and Overture is the top surefire way to increase your traffic.

You could see for yourself the success this search engine advertising methods have reaped rewards for so many companies. Lots of site feature these advertising system and many have signed on to reap the benefits. Do not be left behind. Every penny is worth it with using Google and Yahoo’s advertising.

2) Exchange or Trade Links with other sites

With exchanging links with other sites, both of you will benefit from the efforts both of you do to enhance your sites traffic. When one site features another sites link, they could provide one another with the traffic one site generates. The efforts are doubly beneficial because it would seem like both of you are working to generate more traffic. The more links traded with more sites the more traffic could be expected.

3) Use Viral Marketing

Viral marketing allows you to spread the word about your company and product without any costs or if ever low costs only. This is a marketing method that can be quite sneaky; you can attach your company’s name, product or link to a certain media such as a funny video, entertaining game, an interesting article or a gossip or buzz. With this method, people get infected with the creativity and entertainment of the medium that they will pass it on to many people.

4) Search and use proper keywords or keyword phrases for your sites content

Search engines look for certain keywords that they would show in their results page. In doing so, having the right keyword and keyword phrase is a high requirement in ranking in high in search engine results. You could write your own content or you could hire someone to do it for you.

5) Write Articles that can lead traffic to your site

Submit articles to sites that would contain the same subject that your site deals in. If you sell car parts write press releases and articles about cars and car parts. Attach your sites description and services at the end of the article as well as the link.

6) Join forums and form online communities

Capture a market and show your expertise and credibility. When you found a good foundation for your site, people will trust you and your site and will pass on to many people their trust. Traffic will certainly increase because they know that you can provide what they need.

7) Lastly, Offer newsletters.

If many people know what you are about and your existence is shared with many others, you will find a loyal traffic that can provide you with more traffic by recommendation. If you arouse the curiosity of your customers they would be pushed to help you with your traffic.

The Newbie Business Center

3 Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills back.
With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is why article writing, submissions and publications are also getting popular.

There are already many tools that people can use to make the process of distributing their articles more easily. Though this is invaluable in getting the contents more exposure, which is only half of the story.
Let us take a look first at the common mistakes that some people make before submitting their contents to article directories:

1. Confusing the reason to promote the articles with the reason to write them.
In article writing, there are three key benefits why you are promoting them; branding, lead generation and promotion, which are all part of your optimization efforts.

But there is only one reason why you write an article, and that is to inform your audience. If the article is not focused on this primary and most important purpose, it will fail to achieve the three promotion benefits because no one will be interested in reading them.

You need to figure out first how to get people to read what is in your article, then make them click on your resource box. You can achieve this by producing better contents.

2. Failing to maximize the promotional opportunities of article marketing.

You may know already that your articles can help you generate additional links back to your site. But do you know that you can get more visitors and better search engine results from that same articles?

Mention keywords at strategic places. Just be sure not to overdo them. Some are even using anchor texts which is also an effective method. But it is important to know that majority of the directories are not able to support this.
Remember that is not only about the links back to your site. Part of doing well in your article marketing is getting picked up by publishers with a large number of audiences and gaining the ability of leveraging other brands because of the quality of your work. Better search engine results also are great benefits.

But these things do not put much money in your pocket. There are other factors that can turn your article marketing efforts into an opportunity that can boost your earnings. Not just increase the number of visitors to your site.

Start out with a plan and see to it that your article will serve the function that you intended it to have.

3. Publishing content that does not help your readers.
Maybe in the process of writing articles, you are thinking that all that is you wanted is links back to your site. And any visitors it can generate are fine.

Guess what? Not all article banks and directories are going to accept your content automatically. Oftentimes, they have some guidelines and specifications on the articles that they are accepting.
You can double the number of sites you can submit to by writing articles that the directories want to share with other people. All it takes is one publisher with a hundred thousand readers to increase your potential audience overnight.

Write the articles that publishers want in their publications if you want your article marketing to work the most effective way for you. This also means you have to obey the standard guidelines, spell checks, researching on a good topic and even hiring a writer to produce a good content on your behalf.

In the end, it is all really a matter of choice on your part. You can start getting a little exposure from increased links back but on a very basic level. Or enjoy massive exposure from a little extra time making quality contents.

It will be your choice. You may not be aware of the fact that an article submitted on directories is not meant to have the same level of exposure as highly-targeted content ones geared on a narrow group of people.

Learn the difference between these two and it will surely help you know what kinds of articles to write and to submit.

Click Here To Learn More About Article Marketing

Friday, December 28, 2007

Just claiming my blog on technorati.

Technorati Profile

Thursday, December 20, 2007

Just Why is SEO So Damn Hard?


And What You Can Do About It! - Part I

by Leslie Rohde

If you've been doing SEO for a while, you might remember the "good ol' days" when getting top ranking was easy. Wow, was that ever fun. Doesn't it seem a lot harder today? Yeah, and it is too, but why? Better still ... what do we do about it?

It is said that if we do not understand history then we will be damned to repeat it, so in Part 1 of this three part series, let's take a look at what has changed these last few years and how these changes have made ranking more difficult. This will set us up to understand what has to be done today to command top rank in the major search engines.

GEOMETRIC GROWTH

Reported Index Size
Jun 2000 1 billion
Dec 2001 3 billion
Jan 2004 4.3 billion
Nov 2004 8 billion
latest est. 12-14 billion

Remember when businesses did not have web sites? That was not very long ago. Now pretty much every commercial vehicle has a domain name plastered across it. Doing business on the web truly has made it to the mainstream which was not true even just 5 years ago. This alone has created a huge increase in the number of websites in the index.

And then there is that Adsense thing. Just in case you are not familiar with it, the Google Adsense program allows web sites to place Google advertising on their site and share in the advertising revenue when visitors click the Google ads. This makes for a trivial way to monetize website traffic, so of course, in nearly no time at all about a billion (give or take) websites were launched with the sole purpose of attracting visitors to click Google Adsense advertising. This gave rise to the expression the "Made for Adsense" (MFA) website.

The net impact on the Google index can be understood to some extent by just looking at the number of pages indexed.

Even if nothing else changed in SEO in the last few years, from just these numbers alone we should expect ranking to be about three times as difficult today as compared to a few years ago. But the "business of search" itself has changed too, making top ranking more difficult still.

MOVING THE FOLD

Remember when Google had no paid ads? Now look at it! When Google first started selling advertising space, there were a maximum of two sponsored links and there was often only one actually taken. Today Google will show as many as three (Yahoo! will show four!) and Google results pages have sprouted a bunch of other stuff as well.

The screen shot here shows three paid ads; a result from my own computer because I have Google Desktop installed; and the #1 listing shows the expanded result. This kind of advertising-heavy display has become more common of late. In other cases you might find local search results that take even more space.

The result? It's no longer enough to be in the top 10, or even the top 5 results. Almost all clicks go to the top 2 or 3 because all the rest have been moved below "the fold" - the point where the user has to scroll to see the rest of the page.

And this all feeds on itself. Because there is now way more competition for a reduced number of high value spots, more businesses are simply buying the sponsored positions, making the need to do so even more common!

By itself, the movement of the fold line has had the net effect of making SEO three to five times more difficult.

THE SEO ARMS RACE

Like it or not, business is a competition, and search engine ranking doubly so. For you to get top ranking means that someone else doesn't, which they will likely not be very happy about, so they'll try to take it back ... and so will the next guy ... and the next guy ... and the next.

At some point, some smart guy or gal figures out how to "game the system" and for a short time is unbeatable - right up to the point that other people figure out his secret. And then the cycle repeats. I've been doing this for 7 years and it shows no sign of slowing down. If anything, it's getting worse, and I'm partly to blame.

As ranking gets ever more competitive and complex, web masters find equally tricky techniques to gain an edge. In any competition, especially where money is the reward, people will always come up with new and better ways to win the game. As time goes on, this makes it progressively more and more difficult for new people to enter the marketplace because the seasoned competitors have developed so much more specialized knowledge.

This is not unique to search marketing, but is a natural process that is true in all business, and geo-politics as well - it is what us cold-war kids called "the arms race".

And the stature of some of today's players in search marketing is a real and valid concern as well. Who of us can afford to compete with companies with search budgets of literally hundreds of thousands of dollars? As more and more large companies become aware of and educated about search marketing, the opportunities for smaller players might become restricted.

So with each passing year, the competition increases, the existing players tend to be better funded and the knowledge and expertise required to be successful grows larger. No wonder SEO is harder today and unavoidably these trends will lead to more and more web business failures.

BUT THE GOOD NEWS IS...

This is actually the best time in the history of the Internet to get started in search marketing!

I realize that is counter-intuitive given all the bad news I just laid on you, but the bad news ignores the opportunity.

The economic rewards that come from effective search marketing today are simply huge and getting bigger at a rate that out-paces the increase in either competition or complexity by a wide margin. Sure, the "good ol' days" were great and the ranking was easy, but the profits were nothing! Nothing compared to the level of success achievable today.

Right now, today, will in some future year be regarded as "the sweet spot". In part 2, I'll show you how and why this is true and how you can, and should!, position yourself to take advantage of it while it lasts.

Click here to find out more about becoming a member.

Click Here For More About SEO.

6 Things To Post On Your Blog When You're Running Out of Ideas.

There is no doubt that blogs are the “it” thing today in the online world. Wherever you surf, blogs are sprouting everywhere like mushrooms, whether they’re used for personal or business purposes. But for starters, what is a blog anyway? It is a diary where you can post your thoughts or feelings or whatnots, except that it is online and the public can read it. But enough of that. Gone were the days when they were used solely for personal reasons. On the business side, they can be a very useful tool to boost your business, and to keep your customers updated on the products and infos you have. But if you’re still struggling to catch up on the latest thing these days and you think you’re not much of a great writer either, let me give you some useful subjects you can write about to give your customers a lot of reasons to keep coming back to your site.

1. News. Okay, so maybe that’s basic. After all, your company or business is the reason you put up a blog, right? Write about the products you sell. Give them a bit of the benefits your potential customers might get for buying them, with a link back to your main site to read the entire sales letter. You can also write about updates to your product. Post news about the industry you’re in. If you’re selling products that help people get better search engine rankings, write about search engine news. Or, if you or your service has been featured on TV, papers, or notable websites, write about it. Don’t forget to post seminars or gatherings where you’ve been invited.

2. History of your business. Maybe this one has already been in your main website, but who cares? People forget it. They come and go and chances are, when they visit your site, they don’t read it. Write about how you began, the reputation and achievements you’ve earned, and the accolades or awards you received, with a link back your site. That way you’ll let them know why they should buy from you, and that you’re a real person who’s building a reputable business. Add some employee’s profile if you have someone working for you, too. If you have nice traffic or site stats, that’s also worth mentioning.

3. Customer’s feedback. When a raving customer emails you about how your product has helped him, share it in your blog. This gives your visitors a compelling reason to buy from you.

4. Site of the week / month. Mention a site that doesn’t compete with you but complements your content. Explain to them why you like it, and why it deserves your accolade.

5. Contests, surveys, trivia, questionnaires. If you’re running a contest, post it in your blog to encourage visitors to join. Get their attention by including the prizes, a bit of the rules, with a link back to your site for more information regarding it. Or put a survey. That could give you information regarding the product you’re selling, as to how you could develop it further.

6. Tip of the day. Write about a new tactic you developed or something you learned and perfected.

So there. Whatever your business is, no doubt there’s always something you’ll definitely want to write about. Give it a try. And it will reward you soon.

For More Blogging Fun, Visit Lets Start Blogging

Wednesday, December 19, 2007

"How To Write Hypnotic Articles"

by Larry Dotson

Writing articles and submitting them to online publications
is one of the most effective ways to get free advertising
for your business. Most e-zine and Web site publishers are
constantly looking for free, quality content to publish.
You simply write something short and sweet and e-mail it
to them.

You then allow these publishers to reprint your articles for
free in exchange for your resource box (acts like a signature
file) being included at the end of your article.

And that's the key, of course. Your resource box is the
"acceptable ad" that makes these free articles work in your
favor. There's an example of a resource box at the end of
this article.

Your resource box can include all or some of the following:
Your name, business name, e-mail address, web address, a
brief mention about your business, e-zine subscription
address, autoresponder address or a freebie.

Articles usually pull more response then regular ads because
if people like your article they will read your resource box to
find out more information. This will lead them to visit your
web site, subscribe to your e-zine or e-mail your autoresponder.
But again, the article has to have a resource box in order to
act like a soft-selling ad.

The number of places to submit your articles are growing by
leaps and bounds every day. There are millions of e-zines
and Web sites with thousands of new ones being added
everyday.

Plus, most of these e-zines and Web sites deal with only one
subject, so they are highly targeted. By writing and submitting
just one article you have the chance to be published in front
of thousands, maybe even millions of targeted people!

-------------
Larry Dotson is the author and co-author of 42 e-books and
over 150 articles business related articles. We recommend
his new e-book, "How To Write Hypnotic Articles."

Click here for immediate access:

How To Write Hypnotic Articles

Tuesday, December 11, 2007

Adding Video AND Audio To Your Website: Some Recommendations To Improve Effectiveness And Visitor Responsiveness.


from
: Shane Kukec

More and more online businesses and internet marketers are recognizing the tremendous benefits and responsiveness that multimedia generates when used as an advertising medium and marketing strategy.

For those that utilize multimedia effectively, significant increases in buy rates, conversion rates and subscription rates have been experienced and all within a very short period of time. However, many believe that just adding any old media content, such as video and audio onto their website will generate significant increases in visitor responsiveness regardless of content presentation, quality, and other attributes that contribute to a positive experience for the website visitor. Just so that we are clear, this assertion is very wrong and can have potentially negative consequences from a marketing and/or advertising standpoint.

My philosophy is quite simple. Using multimedia to advertise your product or service needs to follow the same basic rules and principles as would apply to any other strategy or medium that can be used to convert prospects into subscribers and buyers. Yes, multimedia does improve conversion rates but it has to be done right and convey professionalism. This is absolutely essential.

When it comes to video and audio content online, what's often been the case is that those who have tried to add this type of media content to their websites have unfortunately had disastrous results. For example, with video content, many have added videos to their webpages that are of extremely poor quality, small and ugly. The overall experience for the viewer - Poor. One of the biggest problems has been the fact that the videos load very slowly. Visitors are turned off completely by the fact that they have to wait for minutes, even longer sometimes in order for the video or audio file to start playing. This, unfortunately, is a result of these webmasters using cookie-cutter solutions to add video or audio content to their site without really knowing the implications and limitations. As I said, with multimedia...either do it right or don't do it at all. For those who do their research and take a little time to produce video and audio content that is of good quality, the results have been tremendous.

Bottom Line: If you want to capture the attention of your visitors,you need to use top notch technology to bring your message to that person and provides the viewer with a positive experience.

If you do plan on adding video and audio content to your website, here are a few simple guidelines to follow when determining what the best multimedia solution is for you:

1. Cost Effective: You need a solution that doesn't cost an arm and a leg and leaves you with great video and/or audio content on your website but flat broke.

2. Fast loading Media Content (Video/Audio) that can play almost immediately. Website visitors are fickle and inpatient so its not wise to keep them waiting when trying to view your video advertisement or listen to your audio message.

3. Superior Website Integration: Video and Audio Content that can appear to be seamlessly Integrated into your websites and emails. Viewers don't have to view video and audio ads with media player's that annoyingly pop-up on top of their internet browsers and distract them from the rest of your website.

4. Superior Customization: Video and Audio Advertisements that can be customized for your websites and emails based on your specific requirements.

5. The ability to handle a large volume of simultaneous visitors.

6. Large-Scale Playability: Viewing/Listening DOES NOT require the download of additional plug-ins. Don't make your visitors have to download any special software to view or listen to the video and audio content on your website.

7. The media content needs to be of reasonably good quality and resolution. Don't worry, you don't need Lord of the Rings quality to provide your website visitors with a positive experience. They won't expect perfect quality but you need to make sure that the content is of good quality.

Of course, we can get into specific details about each one of these things but we won't get into that in this article. These are just high-level, general guidelines that you can follow when shopping around for a good multimedia solution for your business.

Multimedia does have impressive results from a marketing perspective. That's why the big companies and brand names are utilizing multimedia content to sell their products and services. However, not everyone has the exact same budget and requirements and if you are looking for a multimedia solution you need to spend some time shopping around to find a solution that offers the best bang for the buck.



About The Author


Shane Kukec is a Corporate President, Trainer and Publisher of a popular newsletter "The Intelligent Marketer" at http://www.theintelligentmarketer.com where he shows people how to generate a substantial income using simple and very powerful marketing strategies. Shane's also the developer of 2 revolutionary new products guaranteed to help explode any business quickly and easily: (http://www.jvmining.com) (http://www.videoaudiogenerator.com). You can reprint this article for free on your site or newsletter but the entire article, resource box and live links must remain intact.


Note:Whether you are an online business owner who sees the potential of video marketing or an individual who wants a more personal touch when communicating online, Helloworld offers an affordable solution to your online video, vmail, vlogging, and live webcasting needs. If you'd like more information about Helloworld's streaming video services or would like to try it free for 30 days, please contact Sheree Motiska via any of the methods listed on my contact page.Helloworld products are available exclusively through independent affiliates of VM Direct.

Sunday, December 9, 2007

Webdesign Mastery Course Review.

I have just discovered an amazing Web Design product

Web Design Mastery

Are you sick and tired of endlessly searching the Internet
for codes the professionals use for special effects?

Look No Further...

Web Design Mastery is quickly becoming the "Bible" for
anyone interested in designing a professional website...

If you're marketing a product or service on the Internet, a
professional looking website is an absolute essential part
of your success.

Although learning HTML is the first step, you'll find that
most HTML tutorials only provide you with very basic
information.

You're then forced to spend countless hours trying to
achieve a certain design and locate special effect codes.

Until Now...

Web Design Mastery is a complete Internet Marketers
Reference Guide. Not only will you learn how to design a
professional website, but you'll also learn in the easiest
possible fashion -- with hundreds of copy & paste codes.

Inside, you'll discover...

Web Design Mastery - Main Volume

An Internet marketer's copy & paste reference guide. This
ebook provides you with a complete step by step guide to
designing a professional website.

WebMaster's Reference Charts


Five reference charts to assist you in designing your
website:

Section 1: HTML Chart - Commonly used HTML codes, including
names, tags and examples.

Section 2: CSS Chart - CSS properties including background,
border, classification, font, margin, padding and text.

Section 3: Color Chart - 216 Safe color chart containing
each color, the hexadecimal values and the RGB (Red, Green,
Blue) Values.

Section 4: Symbols Chart - Special characters and symbols
that can be used within your HTML.

Section 5: Troubleshooting Chart - Common web development
problems including graphics, text, tables, HTML, forms,
JavaScript and CGI Scripts.

Advanced Web Design


Step by step tutorials that will take you through the entire
design process of a sample web page template:

Section 1: Web Page Template Design - A six part, step by
step guide to designing a web page template.

Section 2: Image Dicing / Manipulating - A step by step
tutorial that will assist you in dicing and manipulating
images.

Section 3: Image Rollovers - A step by step tutorial to
assist you in creating image rollover effects.

Section 4: Advanced Tables / Codes - Several example tables
and codes that can be used to spice up your web page.

Section 5: Email Forms/Opt-In Lists - A tutorial to assist
you in developing an opt-in list, publication and form.

-------------------------------------------

All of these ebooks contain example code ready to copy and paste into your pages.


101 Design Tips and Tricks

To complete this package, you'll find a special 101
design tips and tricks section that includes special effect
HTML, DHTML, JavaScript code snippets and CSS codes ready to
copy and paste into your page.


Web Design Mastery customers are RAVING...


Dear Shelley:

I have been working with computers and designing
Professional Engineering Software for 30 years. During
those years, I have purchased several hundred computer
programs and 3rd party books on how to use and write
software. I would guess that less than 10% of the items
that I bought turned out to be worth their purchase price.

Shelley, I can, and will, honestly state that "Web Design
Mastery" is the best designed e-book that I have ever seen.
I wish I possessed 50% of your presentation skills. I will
attempt to emulate your style when I create my next e-book.
Notwithstanding the subject matter, "Web Design Mastery" is
a valuable resource for anyone who wants to create a web
site. I have purchased several books on designing WEB pages
and HTML. I have also downloaded several tutorials on
subjects like Tables, Frames, and Forms. The subject
material in "Web Design Mastery" is more complete, better
written, and much better presented than any other computer
book, manual, or documentation that I have ever read: bar
none.

Shelley, "Web Design Mastery" should be put into print and
sold for $79.95 a copy. I am positive Sam's Publishing
Company could sell several million copies. I know that most
WEB page designers would purchase a copy after they read
just a few pages.

Thank you,

Peter A. Steeves, B.Sc., M.Sc., Ph.D., P.Eng. Geomatics
Engineer Geodetic Software Systems

-------------------------------------------

Shelley, I could kiss you!

I just purchased Web Design Mastery, and I can't wait to
apply its teachings.

For all of my Internet Marketing knowledge and experience,
I'm a "webmaster newbie", at best ... and it shows.

A poorly designed site can kill the credibility of a
potentially promising venture.

Web Design Mastery will make the aforementioned a thing of
the past.

I've long been a "wannabe" webmaster, and have been in awe
of your talents in particular for some time now.

Buying Web Design Mastery was a no brainer for me (I was
just waiting for it to come along ..;), the same as
EbookStarter before it.

Thanks again,

Mike Merz
Internet Marketing For Newbies

-------------------------------------------

Hi Shelley,

Where were you five years ago when I was trying to make my
first web page? With your ebook anyone with a fifth grade
education can start building web pages. I always knew you
were good but you have outdone yourself this time. This is
nothing short of a great ebook.

Vern Anderson
vernsnews.com

-------------------------------------------

Hi Shelley,

Web Design Mastery has to be one of the best investments on
the Internet today. It's obvious right from the beginning
that a lot of time, research, care and thought went into
creating this awesome trio of e-books.

I wish I would have found you a few months ago when I
started re-writing my own site. Whether you are new to the
idea of writing and implementing HTML or you've been around
the block, Web Design Mastery is a 'must have' resource and
guide that you will refer back to over and over again. The
books don't just explain how to create your site -- they
show you how.

This package comes complete with hundreds of codes that you
can copy and paste, together with screen shots and examples
of what they all do.

I'm actually looking forward to putting into practice the
things I learned from these books.
You've done a fabulous job.

Thank you Shelley.

Your Partner in Success,
Lois M. Jeary Publisher, KIT and
KIT Klassifieds
home4success.com

-------------------------------------------

Hi Shelley,

As is always the case with any product you create Web Design
Mastery is a breath of fresh air any web site designer can
use.

I have been designing websites for several years and by no
means consider myself a "Master" but I think I'm pretty
good. Regardless of that I continually find myself
researching the latest techniques or searching for a way to
handle a specific request. I have only finished reading
about half of Web Design Mastery and I KNOW it is going to
save me SOOOO Much Time!

Congratulations on another Home Run Hit!

Best Regards,

Mike ASU Service
NetBizHelpers.com

-------------------------------------------

Shelley,

I just read over your ebook series and I must tell you it's
a masterpiece! This set contains EVERYTHING you need to
know to build a professional web site from scratch. I wish
I had this years ago before I had to learn the hard way.
I've added shortcuts on my desktop so I can refer to your
books when I work on my own site. This set is worth at least
three times more than what you're charging for it.

Wishing you MUCH success,

Kim Haas
Womans-Net.com

-------------------------------------------

Designing a great website has never been any easier...If
you're serious about designing a professional web site, give
Web Design Mastery a try. You'll be glad you did.

I highly recommend this powerful resource.

So Many Affiliate Programs! Which One Do I Choose?

So Many Affiliate Programs! Which One Do I Choose?


Ask questions first before you join an affiliate program. Do a little research about the choices of program that you intend to join into. Get some answers because they will be the deciding point of what you will be achieving later on.

When do they issue the commission checks? Every program is different. Some issue their checks once a month, every quarter, etc. Select the one that is suited to your payment time choice. Many affiliate programs are setting a minimum earned commission amount that an affiliate must meet or exceed in order for their checks to be issued.

What is the hit per sale ratio? This is the average number of hits to a banner or text link it takes to generate a sale based on all affiliate statistics. This factor is extremely important because this will tell you how much traffic you must generate before you can earn a commission from the sale.

How are referrals from an affiliate’s site tracked and for how long do they remain in the system? You need to be confident on the program enough to track those people you refer from your site. This is the only way that you can credit for a sale. The period of time that those people stay in the system is also important. This is because some visitors do not buy initially but may want to return later to make the purchase. Know if you will still get credit for the sale if it is done some months from a certain day.

What are the kinds of affiliate stats available? Your choice of affiliate program should be capable of offering detailed stats. They should be available online anytime you decide to check them out. Constantly checking your individual stats is important to know how many impressions, hits and sales are already generated from your site. Impressions are the number of times the banner or text link was viewed by a visitor of your site. A hit is the one clicking on the banner or text links.

Does the affiliate program also pay for the hits and impressions besides the commissions on sales? It is important that impressions and hits are also paid, as this will add to the earnings you get from the sales commission. This is especially important if the program you are in offers low sales to be able to hit ratio.

Who is the online retailer? Find out whom you are doing business with to know if it is really a solid company. Know the products they are selling and the average amount they are achieving. The more you know about the retailer offering you the affiliate program, the easier it will be for you to know if that program is really for you and your site.

Is the affiliate a one tier or two tier program? A single tier program pays you only for the business you yourself have generated. A two tier program pays you for the business, plus it also pays you a commission on the on the sales generated by any affiliate you sponsor in your program. Some two-tier programs are even paying small fees on each new affiliate you sponsor. More like a recruitment fee.

Lastly, what is the amount of commission paid? 5% - 20% is the commission paid by most programs. .01% - .05% is the amount paid for each hit. If you find a program that also pays for impressions, the amount paid is not much at all. As you can see from the figures, you will now understand why the average sales amount and hit to sale ratio is important.

These are just some of the questions that needed answering first before you enter into an affiliate program. You should be familiar with the many important aspects that your chosen program should have before incorporating them into your website. Try to ask your affiliate program choices these questions. These can help you select the right program for you site from among the many available.

And most of all, is the product something you can use and review with confidence? Is there even a product at all? If not, forget it and move on.

Saturday, December 8, 2007

Benefits of Being an Affiliate Marketer

Benefits of Being an Affiliate Marketer


Affiliate marketing has become one of the most effective ways to advertise online. It is also one of the easiest ways for anyone with a website to make a profit online. Affiliate Marketing is an agreement between a merchant and a website owner.

The website owner, or the affiliate, allows the use of their site for the promotion of the merchant's products by linking to the merchant's website.


In exchange, the merchant pays a commission to the affiliate on all sales generated by the affiliate. Every time someone clicks on the link on the affiliate website and proceeds to make a purchase, the affiliate gets a commission. The merchant will pay the affiliate only when a customer clicks on the product link and makes a purchase.


Affiliate marketing programs are described as a win-win situation for both the merchant and the affiliate because of the pay-for-performance scheme.


Both the merchant and the affiliate enjoy some benefits in affiliate marketing. There are many benefits on the merchant's side. It gives the merchant a wider market in which to advertise a product or service. Affiliate marketing will give the product or service the maximum exposure that it may not get with other traditional advertising techniques. The more affiliate sites a merchant has, the higher the traffic, which can convert to sales. Affiliate marketing is the equivalent of having an army of sales people who will do the advertising and will only get a commission if a customer purchases.


Meanwhile, since an affiliate marketing relationship is a win-win situation, the affiliate also enjoys many benefits.


Foremost among these is the easy way to make a profit. The affiliate can earn by having an ad or link to the merchant's website, which prospective customers will hopefully click and proceed to make a purchase. As soon as the customer clicks on the ad on the affiliate's site, is redirected to the merchant's website and goes on to buy that particular product, the affiliate earns a commission. The more referrals there are the more profit for the affiliate.


Affiliate marketing is an excellent way to earn money while at home.


  • There are virtually no production costs.
  • The product is already developed and proven by the merchant, and all you have to do to find, as many prospects as you can that will bring in the profit for both the merchant and the affiliate.
  • Affiliate programs are usually free to join, so affiliates do not have to worry about start-up costs.
  • There are thousands of products and services you can choose from. You can find affiliate programs for every product under the sun.
Surely, there is a product or service out there that is relevant to your website.

In addition, there is absolutely no sales experience necessary.


Most affiliate programs offer excellent support when it comes to providing marketing material. The simplicity of affiliate marketing allows you to be an affiliate marketer at the least cost and the most comfort.

You can even build a successful affiliate marketing business right in the convenience of your own home. In affiliate marketing, your responsibility is simply to find prospects for the merchant; you do not have to worry about inventory, order processing, and product shipping.

These, along with customer service support are the duties of the merchant.


Because of the global reach of the internet, you can easily find thousands of prospects. You can intensify your advertising campaign by exploiting more aggressive and productive strategies such as viral marketing.

By attracting more prospects, you also maximize your potential to earn. Another benefit of an affiliate marketer is the minimal risk involved. If the product you are advertising is not making money then you can dump it and choose another. There are no long-term binding contracts tying you to products that are not mBenefits of Being an Affiliate Marketer


Affiliate marketing has become one of the most effective ways to advertise online. It is also one of the easiest ways for anyone with a website to make a profit online. Affiliate Marketing is an agreement between a merchant and a website owner.

The website owner, or the affiliate, allows the use of their site for the promotion of the merchant's products by linking to the merchant's website.

In exchange, the merchant pays a commission to the affiliate on all sales generated by the affiliate. Every time someone clicks on the link on the affiliate website and proceeds to make a purchase, the affiliate gets a commission. The merchant will pay the affiliate only when a customer clicks on the product link and makes a purchase.

Affiliate marketing programs are described as a win-win situation for both the merchant and the affiliate because of the pay-for-performance scheme.


Both the merchant and the affiliate enjoy some benefits in affiliate marketing. There are many benefits on the merchant's side. It gives the merchant a wider market in which to advertise a product or service. Affiliate marketing will give the product or service the maximum exposure that it may not get with other traditional advertising techniques. The more affiliate sites a merchant has, the higher the traffic, which can convert to sales.

Affiliate marketing is the equivalent of having an army of sales people who will do the advertising and will only get a commission if a customer purchases.


Meanwhile, since an affiliate marketing relationship is a win-win situation, the affiliate also enjoys many benefits. Foremost among these is the easy way to make a profit. The affiliate can earn by having an ad or link to the merchant's website, which prospective customers will hopefully click and proceed to make a purchase. As soon as the customer clicks on the ad on the affiliate's site, is redirected to the merchant's website and goes on to buy that particular product, the affiliate earns a commission. The more referrals there are the more profit for the affiliate.

Affiliate marketing is an excellent way to earn money while at home.


There are virtually no production costs. The product is already developed and proven by the merchant, and all you have to do to find, as many prospects as you can that will bring in the profit for both the merchant and the affiliate. Affiliate programs are usually free to join, so affiliates do not have to worry about start-up costs. There are thousands of products and services you can choose from. You can find affiliate programs for every product under the sun. Surely, there is a product or service out there that is relevant to your website.

In addition, there is absolutely no sales experience necessary. Most affiliate programs offer excellent support when it comes to providing marketing material. The simplicity of affiliate marketing allows you to be an affiliate marketer at the least cost and the most comfort.

You can even build a successful affiliate marketing business right in the convenience of your own home. In affiliate marketing, your responsibility is simply to find prospects for the merchant; you do not have to worry about inventory, order processing, and product shipping.

These, along with customer service support are the duties of the merchant.


Because of the global reach of the internet, you can easily find thousands of prospects. You can intensify your advertising campaign by exploiting more aggressive and productive strategies such as viral marketing. By attracting more prospects, you also maximize your potential to earn. Another benefit of an affiliate marketer is the minimal risk involved. If the product you are advertising is not making money then you can dump it and choose another. There are no long-term binding contracts tying you to products that are not making enough money.

All the same, the best benefit of being an affiliate marketer is the opportunity to increase your income; and you can make a profit even if affiliate marketing is only a sideline business.


With your own affiliate business, you can earn easily earn extra income, although you do have to exert effort and use your imagination to maximize your earning potential.

Indeed, affiliate marketing is one of the simplest and most effective business opportunities on the web today.

Why Is Keyword Research So Important?

Why is keyword research so important?
Well, even if you're doing affiliate marketing, you'll need to find a way to reach your target market. There are so many websites out there peddling their wares that you need to find a niche within a niche in order to find a small group of people who are actively searching for whatever you have to offer.
This is especially true in the world of home business opportunities and information products.
For example, your main keyword cannot be "Home Business" or "Internet Marketing" when you are starting out with your new home business. There are too many big companies out there compeing for those keywords who have tons of advertising money and have been around for a while.
Think about your interests and your strengths.
You want your website to reflect on topics that you have researched or learned through experience. Is there something you've always wanted to learn? Something you are an expert on? Something you're really interested in?

Figure out what your going to make your website about and then research the possible keywords you could use. Make sure you check out your competition and see how you could give your target market something different.
Give them something more than they're currently finding on the Internet.
When you're doing your research, don't be afraid to dig really deep and find out what your market wants that they're not already able to find. This is going to be your long term strategy. You want your site to be content filled and resourseful enough that you won't have any trouble getting other webmasters to do link exchanges with you.
Let's do a little brainstorming.
Let's say that you're an affiliate marketer. You need to think like someone who is searching for what you have to offer. Let's say you're selling an information product about starting a home based business. This can be a really hard niche to get noticed in because there are so many information products out there and there are so many affiliate opportunities out there.

So, you can narrow your topic down to your area(s) of expertise.
  • Have you tried different methods of running your business without success? make your website about what NOT to do when starting a home based business.
  • Are you a techie? Make your website a how to website for the more technical aspects of home business set up.
  • Are you a master at creating website design? make your website a how to for home business entrepreneurs who want to have their own website.
  • Are you a people person? Get into network marketing and make your website about techniques network marketers can use when prospecting.
Even if your not an expert yet, find a topic that interests you and get to researching it!
If you plan out your business before creating your first website, you'll save a lot of time and money. Whatever it is that you want to do, you'll find plenty of learning resources on the Internet. Just remember to be careful out there.

There are a lot of "companies" selling information that can be found for free on the Internet. I am always adding new free resources for Newbie affiliate marketers, because you are their prime target. Don't forget to subscribe to our newsletter. before you leave here today.

With that said, there are also some really good products out there if you want to learn something in detail. For example, I really wanted my business to get a head start and I found an awesome full course on Internet Marketing (after buying a couple of other 'newbie targeted' products that were junk). I also wanted to get a thorough education on website design and found a great product for that as well. Those are just some examples of things that I wanted to have some know how on and I found it.

There are resources on the Internet for just about any subject you could ever wajnt to learn about. Just be aware of the 'expert competition' that's already out there.

One thing I found when researching the "Home Business" niche is that a lot of people are just parading their opportunities on a website with a good domain name.
If you set out to help people rather than make a quick buck, I promise you that you'll have far greater results.
That was the best advice I ever got when I was building my business online. Once I really set out to give my readers good solid information instead of trying to 'sell them', I got a lot more interested people coming to my other website.
Now, I want to offer you some help.
If you want a head start, I have a great opportunity that is really exploding. The best part is, I have a list of keywords that people are actively searching but aren't finding much of a solution.

Monday, December 3, 2007

'Insider secrets' to marketing your business on the internet

By Derek Gehl

Product Review

By: Sheree Motiska

How many times have you bought an ebook claiming to give you the secrets of starting a home based business only to find you were still clueless?

What if you could have, physically in your hands, an entire 8 step bluprint to your business at home?

That's what you get with Derek Gehl's 800+ page Internet Marketing Course.

Not only that, but you also get a bunch of inspirational audio CD's and a "Website Makeovers" DVD for business websites.

I'm going to tell you exactly what you're going to get in Derek Gehl's course (without giving away his secrets of course).

Let's go through
each of the 2 parts (2 binders, each approximately 4oo pages of good, solid instruction).

Part I : "Build Your Business"
Lessons 1-44
Steps 1-5
Step 1 Talks about researching your niche and deciding what you're going to sell, before you start signing up for affiliate programs and buying resale rights to all kinds of different types of products. The best part about Step 1 is Lesson 9 where Derek talks about branding strategies for your home business.

Don't think you can't get your business branded, you can.

Step 2 is a detailed, 5 lesson course on how to write good salescopy and what kind of salescopy works best with each type of business model. It doesn't matter whether you're offering a product, a service, or someone else's product or service, you need salescopy. Otherwise, the customer won't know why they need what you're offering.

Step 3 is my favorite step. Here Derek teaches you, in lessons 16-28, how to design a great website for your business.
  1. Choosing a great domain name depending what you're offering.
  2. Choosing a web host.
  3. Designing your website.
  4. How to accept credit cards and other payment methods.
  5. Putting a shopping cart into your site.
  6. how to deliver your products.
  7. How to automate some of your customer service.
  8. Protecting your business from fraud.
  9. Dealing with chargebacks & refund requests.
This was my favorite lesson, there is also a DVD that goes with it for visual aid. Before I read this, I thought my site looked just fine. I also thought it was optimized for search engines. Boy was I wrong Then, I went out into the home business opportunities niche and saw that many amrketers are amking a very common mistake with their web pages. Once I fixed the mistake on my site, traffic really changed, and so did my opt-ins.

Step 4 is all about Search Engine Optimization to get targeted traffic to your website. You get a lesson in search engines and how they work followed by step by step directories for getting your home business website ranked in search engines. There's even a Pay Per Click lesson.Then, it goes into detail about how each page and the "secret" to getting all of your pages indexed in the "Big 4" of the search engines.

Step 5 gives you 9 lessons on "The Secret Sources Of Cheap and Even Free Traffic."
  • How to get other sites to link to you (very important for search engine rankings)
  • Giving away expert content
  • Viral marketing
  • Forum marketing
  • Classified ads
  • And more.
Then, we come to...

Part 2:" grow Your Business"

  • Lessons 45-64
  • Steps 6-8
Step 6 is 13 lessons on "how to build your opt-in list" which is about the most important part of your entire business. You need people that actually want to hear what you have to say.
  • Newsletters and other methods of collecting opt-ins.
  • How to create a great opt-in offer.
  • How to manage you list.
  • How to abide by spam laws when doing e mail promotions.
  • How to write and format emails.
  • And more email marketing tips and tricks.
Step 7 is "How To Increase Your Income With Follow- Up Offers."

Step 8 is about taking affiliate marketing to the next level. Even having your own affiliates to make money for you!

Then, you've got extra secrets to effective Internet marketing and a glossary, which is especially helpful for the Newbie Internet marketer. It explains what all of those Internet business terms really mean.

All in all, this is the most in-depth and well organized guide to starting a legitimate home based business I've seen so far.

I refer to this course every day and I learn something new every day.

Insider Secrets To Marketing Your ZBusiness On The Internet

Friday, November 30, 2007

Organize Your Home Business and Reap the Rewards of Success

The time to realize how important home business organization is to your overall success is not when you need to find important tax papers or income statements quickly. To avoid problems in the long run, take some time and devise a workable organization and filing system now.

Get a sturdy lockable file cabinet and durable hanging folders. Buy manila folders to tuck inside the hanging folders, and make sure you've also got several manila envelopes on hand that you can tuck receipts into and label easily.

Organize your financial papers chronologically, and divide them by types. Sort all your financial papers into piles and stack them chronologically. Be sure you have folders for bank statements, credit information, bill stubs, paycheck stubs, receipts, tax information, real estate papers, investment papers, insurance policies and statements, loan agreements and any other financial papers in separate hanging folders. Further divide your tax information by year. Include tax returns, receipts, copies of W-2s, 1099s and other pertinent tax information. Divide the bill stubs by the companies they represent and divide real estate papers by mortgage documents, home improvement receipts, second mortgages and so forth.

Important documents such as savings and certificate of deposit passbooks, car titles, stock certificates and yearly Individual Retirement Account, pension and profit-sharing statements should be kept in a safe deposit box, along with any vital records and valuables.

Make sure to keep on top of your inbox, especially your bills that need to be paid. Put them in a separate place where they are easily seen and handy.

When purging documents from your filing system, be sure to hang on to tax paperwork for at least seven years, and other financial documents for three years.

Financial planning software for your computer is available, and most are very user-friendly. Some include online banking functions. If you decide to utilize this, be sure to back up your data on a regular basis.

If you make a commitment to keep on top of your filing and organization system continually, you'll benefit when the time comes to locate those important documents necessary for your continued success. If you don't, the paperwork monster will easily overwhelm you again and could mean trouble for your business.

Running your own online home based business can cost you tons of money and leave you frustrated and broke.

Go To The Easy Home Business System

Tuesday, November 27, 2007

Affilaite Marketing Or Adsense?

Lately there has been a lot of discussion on how to make tons of money with Google Adsense. In fact, many people are making the claim that Adsense sites can earn a higher revenue then an affiliate-marketing site.

So that brings us to an important question: Which is a better online business - Affiliate-Marketing sites or Google Adsense sites?

Let's explore each one and then find out which online business is better option:


Google Adsense

How do you like the idea of earning m*ney without dealing with customers or answering emails. This is possible when you run a Google Adsense site. With Adsense sites, you can have a virtual passive-income that requires little maintaining. But is this the best option for an online business?

Here are the positives of Google Adsense sites:

· They are perfect for people who run information sites that have no related affiliate product

· You can set it and leave it. With Google Adsense, you can create a content page, and there is little need to update the content.


· Adsense sites are easy to scale. Since they require little upkeep, you can easily create multiple websites that each make a nice income.

Here are the negatives of Google Adsense sites:

· They are not a great long term solution. Instead of getting your visitors to subscribe to a mailing list, you are focusing on getting people to click on ads. Real online businesses concentrate on building assets that can use for long-term growth.

· These sites are dependent on search engines. Most Google Adsense sites make the mistake of depending on search engines for the majority of their traffic. If the SE algorithms change then your income might drop significantly.



Affiliate Marketing

Being an affiliate marketer is great for those who want build a theme site. With this type of business, you can easily create web pages around a topic and get people to buy products through your products. If done correctly, you can easily build a loyal following that will help you make money for years to come.

But can affiliate marketing make you more money then Google Adsense?

Here are the positives of affiliate marketing:

· A great advantage of affiliate-marketing is that you can build a long term business that will bring in a revenue stream for years.

· With affiliate-marketers you need to focus on building an email list. This list is a major asset of your business. Every time you have an offer, you can go to your list and increase your profits..

· Unlike Google Adsense sites, which only concentrates on high paying keywords, an affiliate marketing site can be centered on a topic that you have an interest in.


Here are the negatives of affiliate marketing:

· You have to learn how to write persuasively and get people to purchase the product that you are recommending. For many people this is a difficult skill to learn.

· Each affiliate marketing site requires a lot of effort. You must spend a lot of time writing product reviews, building your email list and creating web content.


So which is better: Affiliate marketing or Google Adsense?

The answer is that both are great solutions for an online business. Instead of choosing one over the other, you should create websites that can take advantage of both.

Here is how you can do this:


1) Create a content site on a topic that you are interest in, while paying a good amount per Adsense click.

2) Integrate your Adsense into the menu bars and the top of your web content.

3) Add web pages for affiliate-products and your opt-in email list. But, make sure that you leave out the Adsense blocks on these pages. This way you are ensuring that you are building your long-term assets.

4) Create optimized web page articles that focus on a specific keyword phrase. Place your Google Adsense in these blocks.

5) Provide your email list with good content and product recommendations. Once in awhile, email your list and provide a link to some of your web articles. That way, you can earn a little bit of m*ney from your subscribers while giving them good content.

By focusing on both affiliate products and Google Adsense, you will be building both short-term and long-term profits.